Analytics is the systematic computational analysis of data or statistics for continuous iterative exploration, and investigation of business performance, to gain insight and drive business planning. Business analytics focuses on developing new insights and understanding business performance based on data and statistics. It is used for the discovery, interpretation, and communication of meaningful patterns in data. It also entails applying data patterns towards effective decision-making.
Potential Revenue is the income generated from business operations and includes discounts and deductions for returned merchandise. It is the gross income figure from which costs are subtracted to determine net income.
Here Potential Revenue is showed in a graphical way wherefrom the month starting to end it showed in a graph in which day revenue is a boost. As showed in the above graph left side is about the Potential Revenue and bottom side is the number of days of the month from which revenue is earned on which day. And you can see on which day revenue is increased.
Social media is a computer-based technology that facilitates the sharing of information through the building of virtual networks and communities. By design, social media is internet-based and gives customers quick electronic communication of content like products or any other information. Users engage with social media via computer, tablet, or smartphone via web-based software or web application.
So let’s discuss Analytics. We are displaying Analytics for Social Media and Top products with Most recent clicks. Let’s discuss all one by one.
- Social Media Sharing: As you see in the above snapshot/picture, We allow the store owner to display Social Media Product Sharable links. So your customers will able to share products that they want to buy to their Social Media like Facebook, Twitter, Google+, LinkedIn, Pinterest, Tumblr, and/or WhatsApp. And you will able to see how many of your customers shared your products to their Social Media network. It’s really useful and it’s a free referral that you will get without paid Advertisement.
- Most Recent Clicks: We are displaying 10 most recent clicks in Analytics so you will able to know which product(s) are clicked more by your customers.
- Top Performing Products: We are displaying Top 10 Performing Products so you will able to know which top 10 products added how many times to Cart from the Buy Me app.
Google Analytics Tracking
Because your website configuration and reporting needs might differ from a standard setup, it’s a good idea to understand the general tracking process to ensure that your reports deliver data as you expect. In this way, you can decide how to configure Analytics tracking to best suit your website.
Facebook Pixel Tracking
The Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising by understanding the actions people take on your website. You can use the pixel to make sure that your ads are shown to the right people.
The Facebook pixel is code that you place on your website. It collects data that helps you track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and remarket to people who have already taken some kind of action on your website.
It works by placing and triggering cookies to track users as they interact with your website and your Facebook ads.